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Kia Seltos to Introduce Hybrid Option in 2025: Market Strategy Unveiled

Kia Seltos hybrid expected 2025

Kia Seltos to Get Hybrid Option in 2025

Kia is introducing a hybrid powertrain for the Kia Seltos with its next-generation model, set to be released in the second half of 2025. This will be the first time the Seltos has a hybrid (HEV) option, according to a report by South Korean news portal ETNews.

Kia’s Strategic Move

Kia’s decision to offer a hybrid Seltos is a response to changing market trends. While demand for electric vehicles (EVs) has slowed down a bit, hybrid vehicles are becoming more popular. By adding a hybrid option to the Seltos, Kia aims to attract more customers and meet a variety of preferences.

Focus on Electrification and the Indian Market

Introducing the Seltos Hybrid is part of Kia’s larger plan to offer electric options for all five of its SUV and RV models in Korea. This strategy may also be applied in India, where the Seltos has been very successful since its launch in 2019. The hybrid version could make the Seltos even more popular in India by offering better fuel efficiency.

Expected Features and Impact

According to ETNews, the Kia Seltos Hybrid will likely use the 1.6-liter hybrid system currently in the Hyundai Kona Hybrid, which delivers 141 bhp and a fuel efficiency of 18.1 to 19.8 km per liter. Additionally, Kia is developing an electronic all-wheel-drive (E-AWD) system for the Seltos Hybrid to improve performance, especially in markets like Europe where AWD vehicles are in high demand.

Combining a reliable hybrid system with the well-known Seltos brand could make this new model a popular choice for Indian consumers seeking a balance between cost and eco-friendliness.

Changing Priorities

Last year, Kia India suggested they would focus on electric vehicles (EVs) from 2025 onwards, but their recent interest in hybrids shows a shift in strategy. Market research indicates that hybrid adoption in India’s mass market segment has grown to 2.5%, and future emission regulations may increase hybrid demand. Kia sees this as a timely opportunity and plans to introduce hybrid models along with their EV plans.